About us

The Foam Company

The Foam Company opened its doors on Maui in 2003, started by Cary and Alisha Kayama. Cary is an OG bodyboarder & lifeguard captain, and Alisha is the creator of Aila Maui jewelry. The Foam Co is locally owned and operated by Jimmy and Michelle Hutaff. Jimmy aka “Da Wizard” is a former professional bodyboarder who competed for over 30 years and was the 2005 Drop Knee World Champ. He was blessed to travel the world thanks to amazing sponsors (Maui Tropics/ “Maui Built,” O’Neill, Ballistic Bodyboards, BZ, T&C, Alternative Surf, HI Tech, Buya, 26 Red Tred, Slope Footwear, Rise Above, Mormaii Wetsuits, R-Lite, and Science).

With this passion and experience, our mission is to carry the best bodyboarding gear, promote unity, and give back to this sport we love. We are a small shop with a world vision, hoping to share the love of boogie everywhere!!!

Mahalo Nui Loa and God Bless to the Boogie Nation!
See you in the water!

Our mission is to create an industry for Bodyboarders to have a future in this sport we all love

- Jimmy Hutaff

Support Your Sport!!!

We are a company that directly gives back to bodyboarders! When you support us, you can have confidence that we give back directly into your sport. Contact us to learn more!